Posts Tagged ‘Sales’

Internet Business Tips from Amanda Clarkson
Tuesday, January 6th, 2009

Today’s success tip comes from Amanda Clarkson.

Discovering the power of eBay in early 2006, Amanda dove in headfirst, immersing herself in the subject of eBay and soon mastering the powerful online retail platform, becoming a Platinum Power Seller within nine months of starting. This became the basis for her second business, You Won The Bid Ltd, which currently delivers eBay courses all over the world.

With millions of products on eBay at any one time, what are your top tips for making your products stand out from the crowd?

1. Make sure you use the right keywords in your ‘listing/description title’ so that buyers or bidders can easily find you.

2. Make sure your product is listed in the right category. You won’t believe the amount of sellers who get this wrong.

3. Make sure you point out all of the benefits of your product and not just the features.

4. Remember, you’re in the business of story-telling when you sell on eBay. If you can wrap a good story around your product and yourself, you’re far more likely to get more bids. People relate to stories.

5. Become an expert in your category. People love to buy from sellers who really know and understand the products they’re selling. If you do this right, you’ll stand head and shoulders above your competition.

6. Understand that buyers are looking for an experience when they shop on eBay. Don’t copy what 95 per cent of sellers are doing. They’re not necessarily right!

7. Remember: the sale only begins when you’ve made the sale. It’s the after sale service that will make or break your business.

Tune in again next week for more great tips.

Until then,

Allan Poole

Success Tip from Ari Galper
Tuesday, August 26th, 2008

Today’s success tip comes from Ari Galper.

Thousands of salespeople around the world have adopted Ari’s Unlock The Game program and are generating significantly better results. Ari has also created Unlock The Internet Game which uses live chat to help online businesses.

What tips do you have for salespeople to help eliminate the pressures and pain of selling?

Rejection can only happen if you’re focused on your own agenda - rejection happens when you go for the ‘yes’ instead of the truth. If you focus on your prospect’s issues and problems and whether your solution might be a fit for them, rejection is no longer a possibility. After all, how can rejection result from a conversation that has no hidden agendas?

Take a few minutes to debrief yourself after each call or selling encounter - don’t just make your calls and forget about them; every call can be an important learning experience. As soon as you can, reflect on and evaluate your call - did it go well? How do you determine ‘well’? Do you remember feeling a moment of awkwardness after saying something? Perhaps that was because you slipped back into some subtle form of pushing or exerting pressure? Did you sense any withdrawal or pulling back? Debriefing is a useful way to keep track of how your new Unlock The Game habits are developing.

Don’t think sales script, think conversation and dialogue - I talk every day with people who say that their scripts make them feel uncomfortable and robotic. While scripts may give you a feeling of control, this is an illusion. Conversation and dialogue can be scary because it means you have to give up some form of control. But remember, you’re dealing with another human being. How does trying to control them build trust? I promise you that selling can be a positive and productive experience if you are open to shifting to a new mind-set.

Until next time,

Allan Poole

Filed under: Tips for Success — Tags: , , , , , — Allan Poole @ 8:38 am